Smart outdoor advertising billboards
Traditional outdoor billboards lack interactivity and personalization. A startup can develop smart outdoor advertising billboards equipped with sensors and AI technology, enabling targeted and dynamic content delivery. Advertisers can track campaigns in real-time, leading to more effective advertising. Market size: According to AdExchanger, the global outdoor advertising market was valued at $44 billion in 2019, with a projected CAGR of 3.3% from 2020 to 2025.