Unlocking the value of unused gift cards
Unused gift cards have become a major frustration for people, as they often go to waste or go unused altogether. A startup could create a digital platform that allows users to sell or trade their unwanted gift cards, unlocking their value and providing a solution for both buyers and sellers. This platform could also offer discounted gift cards, attracting price-conscious shoppers. Market size: The North American gift card market was valued at approximately $160 billion in 2020.