EchoMark

In the ongoing sensational story of the Deel CEO being accused of paying a Rippling employee to steal Rippling's customer information, the employee has now confessed. Theft of such secrets could have had a profound impact on Rippling's ability to compete long term. And unfortunately, such nefarious activities are FAR MORE COMMON than you might think. It's of the utmost importance for companies to take action now and leverage technology to help stop corporate espionage before they happen and before the damage is done.    EchoMark has a new AND proven way to both prevent leaks and catch leakers by providing everyone with their own individualized copy of the classified information through the use of steganography. Once in place, EchoMark helps restore confidentiality for ANY organization. https://lnkd.in/gmrERTqU

I’ve been closely following the news this week about a high-profile communications mishap where a private group chat among senior government officials inadvertently included a journalist. In an instant, a confidential conversation turned public. No encryption protocol or secure application can fully counteract human error. While robust encryption is vital, it cannot prevent the accidental addition of unintended recipients. The weakest link in any secure system is often not the technology itself, but the human element, and even seasoned leaders can make mistakes under pressure. Let’s face it: we’ve all hit “send,” only to realize too late that someone on the thread shouldn’t have been included. These moments are human. In high-stakes environments, though, the cost of a mistake is far greater. We should treat this as a learning moment about the importance of strong communication safeguards. As a leader, the ability to communicate and share information with confidence and transparency is critical, and yet that has never been riskier than it is today. Internal communications, the lifeblood of any organization, are often the hardest to secure and present daily risk. We must ask ourselves: are we doing everything we can to ensure our tools match the sensitivity of our conversations? This is a challenge I think about every day — it’s the reason I founded EchoMark. Our mission is to enhance trust, accountability, and confidentiality in digital communication. We believe leaders at the highest levels, from the board room to the Situation Room, deserve tools that don’t force a choice between convenience and security. By preserving the ease of open dialogue while fortifying privacy, we aim to set a new standard for secure communication. We need communication solutions that anticipate mistakes instead of reacting to them. Security features should be intuitive and proactive. This means rethinking protocols so confidentiality is never left to chance. Verifying participants before a discussion, preventing unauthorized forwarding or screenshots, and embedding digital “fingerprints” in content can all enforce accountability without hindering collaboration. At EchoMark, we’ve built technology that does just that by embedding invisible, traceable watermarks into digital content so that if sensitive information is ever leaked, it’s instantly clear where it came from. It’s a subtle but powerful way to deter leaks and create a culture of accountability without disrupting the speed or ease of communication leaders rely on. This incident is a reminder that we can and must do better. Together, let’s champion human-centric communication practices and technologies that match the sensitivity of our conversations. With foresight and innovation, we can ensure that when leaders speak in confidence, they do so with the assurance that their words will remain private. #Cybersecurity #AI #DataProtection www.echomark.com

An extinction event. After reaching a valuation of nearly $6B in 2021, a security event exposing customer data in 2023 eventually led to 23andMe filing for bankruptcy today. Security and privacy matter. David Wong Rhonda Edwards Tatianna Harris Zak Lewis

Leaks are increasingly plaguing our federal government and harming our national security. Leakers know they can hide anonymously among the many people who have legitimate access to the information. Lie detector tests have limited effectiveness. Most are inadmissible in a court of law. EchoMark has a better, proven way to both prevent leaks and catch leakers by providing everyone with their own individualized copy of the classified information through the use of steganography. Once in place, EchoMark helps restore confidentiality for ANY organization. #echomark #datalossprevention #dlp #insiderrisk #insiderthreat https://lnkd.in/g7qX2fxK

Please join me in Monterey, California on Tuesday, March 18th for The Insider Summit. I will be presenting "How Change is Triggering Insider Leaks". https://lnkd.in/gh2W5DW5 #insidersummit #echomark #dlp #datalossprevention

The “leak doom loop”. I’ve seen a rapidly growing number of organizations fall into this vicious cycle triggered by some form of change. No matter the change, some within the organization are going to fight it. Some even resort to leaking information to sabotage or stop the change. Unchecked, others who disagree with the change become emboldened to leak too. As the leak doom loop starts, the leaks intensify. Morale drops. Customers and partners begin to lose confidence in the brand. Leadership reduces the information they share to avoid the embarrassment of more leaks. Org dysfunction sets in due to insufficient information flow. Leadership then acts with more change including with the goal of stopping the leaks. The leaks don’t stop. In fact, the process repeats with even more intensity. Once someone starts leaking, they don’t stop. I’ve seen people leak information for YEARS…until they are caught. EchoMark helps prevent the leak doom loop. Once started, EchoMark can help bring it to a grinding halt. Join me at the Insider Summit on Monterey, CA on Tuesday, March 18th to learn more about the leak doom loop and how to stop it. #insiderrisk #insiderthreat #monterey #echomark Tatianna Harris Rhonda Edwards David Wong Zak Lewis Advanced Onion, Inc. EchoMark